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B2B Innovation, Social Video, and Brand Strategies: What’s Shaping 2025

October 17, 2024

Summary

Hitting the B2B Headlines This Week: This week, we focus on cutting-edge B2B innovation, brand management strategies, and the growing impact of social video on B2B buyers.

☕️ Top of the Mornin' to ya

Hitting the B2B Headlines This Week - This week, we focus on cutting-edge B2B innovation, brand management strategies, and the growing impact of social video on B2B buyers.

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🔍 This Week in "Search"

What’s Trending in Marketing, Business, and Social Media This Week?

📑 ‘B2B plan marketing template’ saw a 110% increase in searches

💼 ‘B2B saas marketing strategies’ saw a 60% increase in searches

💻 ‘Digital marketing for lawyers’ saw a 60% increase in searches

📱 ‘Social media marketing strategy template’ saw a 70% increase in searches

🌍 ‘Global search optimization’ was a breakout search

🔍 ‘Custom SEO services’ saw a 140% increase in searches in Chicago

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📰 This Week's Headlines

2024 B2B Buyer Trends: Bold Predictions for 2025 Stay ahead with insights into key B2B buyer trends for 2024 and bold predictions for 2025. Learn how shifts in buying behaviors are reshaping strategies. Read more

The Ultimate Guide to B2B Innovation in 2025

Discover the best strategies and tools driving B2B innovation in 2025. This guide covers the cutting-edge technologies and trends that will transform the industry. Read more

Navigating the Spectrum of Brand Management Strategies

Explore a variety of brand management strategies that can help B2B businesses maintain a strong, competitive brand presence in an evolving market. Read more

Google Faces Antitrust Breakup: Tesla's CyberCab Discussed

The latest on Google's potential antitrust breakup and Tesla's futuristic CyberCab, all discussed on the Vergecast. Learn what this means for tech giants. Read more

Anthropic Secures Major Funding for AI Development

Anthropic raises significant funds to push forward AI and AGI development. Explore how this move could shape the future of artificial intelligence. Read more

Ex-HubSpot Exec Launches AI Tool for Customer Success Managers

After selling Drift, a former HubSpot executive has launched an AI tool focused on customer success management. Discover what this new innovation means for customer relationships. Read more

Experiential Marketing Spend Surpasses Pre-Pandemic Levels in 2024

Spending on experiential marketing is now exceeding pre-pandemic levels. Find out how brands are leveraging this tactic to create memorable customer experiences. Read more

The LinkedIn Debate on a HockeyStack Report: Insights for B2B Marketers

A recent debate over a HockeyStack report on LinkedIn sheds light on how B2B marketing is evolving and what metrics truly matter for marketers. Read more

How Social Video Is Influencing B2B Buyers

Social video is increasingly becoming a key tool in influencing B2B buyer decisions. Learn how to leverage this medium to drive engagement and conversions. Read more

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🙏 We Appreciate You

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Until next week!

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