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LinkedIn's Decline vs. YouTube's B2B Surge

August 31, 2023

Summary

LinkedIn's influence wanes as YouTube rises in B2B content marketing. Explore OpenAI's ChatGPT for enterprises, Shopify's tie-up with Amazon, Apple's anticipated event, and key strategies for B2B success!

Hitting the B2B Headlines This Week: LinkedIn's influence wanes as YouTube rises in B2B content marketing. Explore OpenAI's ChatGPT for enterprises, Shopify's tie-up with Amazon, Apple's anticipated event, and key strategies for B2B success!

🚨 But First... We Have Big News!

🎥 The launch of our YouTube Channel! If you've enjoyed our newsletter, blog, LinkedIn posts... or even chatting with us over Zoom, then you'll be sure to love this!

If you've been a friend, ally, supporter, client... or lurker watching from afar 😅 the best way to say thank you and support us is by giving our new video a like and a comment, and subscribing to the channel.

🔍This Week in 'Search'

📸 ‘Street photography’ was a breakout search this week 🛑 ‘Marketing myopia’ saw a 200% increase in searches this week 📝 ’How to monetize a blog’ saw a 2,700% increase in searches ☁️ ’Word cloud generator Google’ saw a 3,100% increase in searches 📱 ’Social media marketing agency’ was a breakout search this week

📰 This Week's Headlines

  • LinkedIn's Decline and YouTube's Ascent in B2B Content Marketing LinkedIn's influence is waning, and YouTube is emerging as the future of B2B content marketing. Discover why video content on platforms like YouTube is becoming the go-to strategy for B2B marketers. Read more
  • Introducing ChatGPT Enterprise: A New Era for Business Communication OpenAI unveils ChatGPT Enterprise, promising enhanced capabilities tailored for businesses. Dive into this exclusive interview to learn more about its potential impact. Read more
  • Google Bard Meets Google Sheets: A Seamless Integration Google Bard, the AI-powered tool, now integrates seamlessly with Google Sheets. Find out how this can revolutionize your data handling and analysis. Read more
  • Shopify and Amazon: A Surprising Collaboration In an unexpected partnership, Shopify merchants can now offer Amazon's "Buy with Prime" option. Explore the implications of this tie-up for online retailers. Read more
  • Optimism in B2B Marketing: The Role of Upskilling B2B marketers are optimistic about the future, but upskilling remains crucial. Delve into the skills and strategies that will define success. Read more
  • LinkedIn Advertising Pitfalls: Navigating B2B Ad Challenges LinkedIn advertising can be a minefield for the unprepared. Discover common pitfalls and how to avoid them for successful B2B campaigns. Read more
  • Apple's Upcoming Event: What to Expect Apple's next event is on the horizon. Get a sneak peek into the potential announcements, including rumors surrounding the iPhone 15. Read more

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