Schema, AI, and SEO: Essential B2B Marketing Trends for 2025

Hitting the B2B Headlines This Week - This week’s highlights focus on new opportunities in AI and B2B marketing strategies for 2025. Discover actionable tips for schema implementation, optimizing your website structure, and leveraging social media holidays. Plus, dive into first-party data strategies and Google’s groundbreaking reasoning AI model.

--

🔎 This Week in Search

✅ ‘New age digital marketing solutions’ was a breakout search

💰 ‘Why are people more likely to overspend when they don’t pay with cash’ saw a 90% increase in searches

💼 ‘B2B SEO companies’ saw an 80% increase in searches

✉️ ‘B2B email marketing benchmarks’ saw a 140% increase in searches

📍 ‘Local SEO for multiple locations’ saw a 1450% increase in searches

--

📰 This Week's Headlines

How to Add Schema to a Website:

A Step-by-Step Guide for B2B MarketersLearn how to implement schema markup on your website to boost search visibility and drive more qualified leads. Read more

January 2025 Social Media Holidays:

ChatGPT Prompts for B2B BrandsPlan your January campaigns with engaging prompts that align with key social media holidays. Read more

Elevating SEO Through B2B Website Structure Optimization

Optimize your site structure to improve user experience, search rankings, and lead generation in 2025. Read more

How to Choose the Best B2B SEO Agency for Your Business

A practical guide to evaluating and selecting the right SEO partner for your unique business needs. Read more

Google Launches a Game-Changing Reasoning AI Model

Google’s new reasoning AI model aims to enhance decision-making capabilities in B2B tech applications. Read more

Instagram Previews AI Tools for Video Editing and Content Creation

Instagram teases AI-powered features that allow marketers to edit appearances and backgrounds in videos. Read more

17 Emerging B2B Marketing Trends to Watch in 2025

Explore the latest trends, including AI, personalization, and first-party data strategies for B2B marketers. Read more

B2B Firms Focus on First-Party Data for Competitive Advantage in 2025

Learn why first-party data is becoming essential for B2B firms looking to drive growth and build trust. Read more

--

🙏 We Appreciate You

Each week, we work hard to curate the top headlines from the week. The best way to say thank you is to forward this email along to a friend or colleague.

Until next week!

‍