Summary
This week’s B2B marketing newsletter highlights essential strategies for navigating a zero-click SEO world, leveraging AI in 2025, and choosing the right CMS for your business. Dive into the latest trends, tools, and tactics shaping the B2B landscape to refine your marketing approach.
🎄 Wrapping Up the Year with Fresh B2B Insights!
Hitting the B2B Headlines This Week - This week, we’re diving into practical strategies for optimizing content in a zero-click era, leveraging AI for growth in 2025, and evaluating top CMS platforms for B2B marketers. Plus, explore the latest trends in contract manufacturing, must-know go-to-market tactics, and insightful data on content marketing investments. Stay ahead with actionable insights to elevate your B2B strategy.
--
🔍 This Week in "Search"
What’s Trending in Marketing, Business, and Social Media This Week?
🤖 ‘Benefits of marketing automation’ saw a 60% increase in searches
✍️ ‘B2B marketing strategy’ saw a 50% increase in searches
📍 ‘Affordable local SEO services’ saw a 70% increase in searches
🔍 ‘AI SEO tools’ saw a 40% increase in searches
🤑 ‘Did Disney buy TikTok’ was a breakout search
📱 ‘Is TikTok actually getting banned’ was a breakout search
--
📰 This Week's Headlines
5 Zero-Click Content Optimization Strategies for Your Website Learn how to adapt your SEO strategy for a zero-click world with actionable tips to increase visibility and engagement directly on the SERP. Read more
How to Create a Winning Digital Marketing Content Strategy for 2025 and Beyond Build a future-ready digital marketing strategy with tips for creating engaging, evergreen content that resonates with B2B audiences. Read more
How to Leverage Artificial Intelligence in 2025 Discover how AI is transforming B2B marketing with tools and strategies to boost efficiency and personalize customer experiences. Read more
Webflow vs. WordPress: Which Is Better for B2B in 2025? Compare Webflow and WordPress in terms of flexibility, performance, and scalability to determine the best CMS for your B2B website. Read more
Contract Manufacturing Marketing Best Practices & Trends Uncover marketing best practices and emerging trends that drive growth and differentiation in the competitive contract manufacturing space. Read more
Three Go-To-Market Tactics Every Founder Needs to Thrive Gain insights into modern go-to-market tactics that help businesses adapt and succeed in today’s challenging market landscape. Read more
ChatGPT: Two Years Later – What’s Changed? Explore the journey of ChatGPT since its launch, including its impact on industries and its evolving role in B2B applications. Read more
Top Content Marketing Areas for B2B Investment in 2024 Discover where B2B marketers plan to invest in content marketing for 2024, including social media, video, and SEO. Read more
--
🙏 We Appreciate You
Each week, we work hard to curate the top headlines from the week. The best way to say thank you is to forward this email along to a friend or colleague.
Until next week!